Analytics Team Lead

Analytics Team Leader

Tallinn, Estonia

We are working with Igaming CRM solutions provider in order to find a motivated Analytics Team Leader to join them in Tallinn, Estonia. 

Our client is a growing company focused on use of data to benefit e-commerce operations. Their Analytics team provide insights on various topics. Together with the right technology they deliver the foundation for highly automated and effective CRM solutions. 

This is a new role reporting to the Data Director.


  • Manage, lead and mentor analysts team
  • Monitor key performance metrics (KPIs) as well as collecting business inputs to understand what affects revenues, acquisitions and player activity in specified period. Forecast and flag underperforming metrics to the appropriate stakeholders
  • Suggest, implement and perform rigorous statistical measurements for relevant processes and analysis
  • Conduct regular and ad hoc analysis, with a focus on Campaign Analytics, highlighting what makes certain campaigns successful and others less so. Documenting best practice ensuring that these are used for future campaigns as well as highlighting optimisation areas
  • Conduct Financial Analytics, update the management team on budget targets, reporting on which metrics and brands are over and under performing
  • Experience enhancements, take the lead in analysing the impact of changes to product, site/mobile experience and new product launches with the aim of concluding whether an acceptable return on investment was delivered or not
  • Support the stakeholders like Head of Marketing, Head of CRM, Head of Products and others with reports and analysis
  • Assist in maintaining data integrity and accuracy by working with BI


  • Experience in leading a team
  • Experience in Gaming industry
  • Bachelor Degree in Mathematics, Computer Science, Psychology or related field; equivalent experience acceptable
  • Experience in Excel is a must
  • Experience manipulating large datasets using SQL, Spark, or similar
  • Understanding of hypothesis-driven statistics
  • Analytical skills: Excellent problem solving and critical thinking skills, ability to research information is a must
  • Self-motivated mindset
  • Flexibility and interest in working in a dynamic environment
  • Highly proficient in spoken and written English

What is in it for you:

  • Relaxed, exciting and fun international English-speaking environment
  • Awesome brand-new office
  • Different company and team events
  • Opportunity to learn and develop
  • Competitive salary based on experience and motivation package

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