Our client, a growing sportsbook operator in Poland, is seeking a Senior Digital Marketing Specialist to join its team. This role offers an exciting opportunity to contribute to a forward-thinking company in the iGaming industry. If you are highly motivated, entrepreneurial, and passionate about sports, particularly football, tennis, and basketball, this could be your perfect role.
Key Responsibilities:
-
Develop, implement, and optimize multi-channel digital marketing strategies to drive customer acquisition, retention, and brand growth.
-
Plan and execute paid advertising campaigns
-
Monitor and analyze campaign performance, providing actionable insights to maximize ROI.
-
Create and manage email marketing campaigns, with a focus on personalization and audience segmentation.
-
Oversee programmatic advertising and explore innovative targeting and engagement strategies.
-
Work closely with internal teams and stakeholders to ensure consistent messaging and branding across all channels.
-
Provide leadership and mentorship to junior team members, fostering a collaborative and results-oriented work environment.
-
Stay ahead of industry trends and competitors, identifying new growth opportunities.
Key Skills and Qualifications:
-
Proven experience (5+ years) in digital marketing, preferably in the iGaming industry or a related field.
-
Hands-on experience with programmatic advertising platforms and retargeting strategies.
-
Strong analytical skills and a data-driven mindset, with the ability to interpret campaign performance metrics and suggest improvements.
-
Demonstrated leadership skills, including experience managing or mentoring team members.
-
Passion for sports, particularly football and an understanding of the sports betting market.
-
Entrepreneurial mindset with a proactive and innovative approach to problem-solving.
-
Strong technical skills.
-
Excellent written and verbal communication skills in English and Polish.
What We Offer:
-
A collaborative, entrepreneurial work environment.
-
The opportunity to shape digital marketing strategies for a growing sportsbook operator.
-
Competitive salary and benefits package.
-
A passionate team that values creativity and innovation.
If you’re a hands-on digital marketing expert with a passion for sports and the iGaming industry, we’d love to hear from you. Apply today to become a key player in this exciting journey!